Accra, Ghana – 1 August, 2025 – The Minister of Communications, Digital Technology, and Innovations, Samuel Nartey George, has taken a firm stance against DSTV, directing the National Communications Authority (NCA) to suspend the satellite TV provider's broadcasting license if it fails to reduce subscription prices by August 7, 2025. This move comes after DSTV refused to adjust its prices despite the recent appreciation of the Ghanaian cedi.

The directive is a clear indication of the government's commitment to protecting consumers from what it perceives as unfair pricing practices. DSTV's refusal to budge on prices has sparked widespread criticism, with many Ghanaians calling for regulatory intervention to ensure affordable access to satellite television services.

As the August 7 deadline looms, it remains to be seen whether DSTV will comply with the government's directive. One thing is certain, however: the Mahama administration is determined to take a tough stance on issues affecting consumers.

The minister's decision follows a meeting with DSTV officials on July 4, 2025, aimed at securing a reduction in subscription costs. The engagement was triggered by public complaints over the affordability and fairness of DSTV's pricing model. DSTV argued that the cedi's depreciation over the last eight years justified their current pricing, and the recent gains in the local currency were unsustainable.

However, Minister George disagreed, stating that the government would not tolerate price rigidity at the expense of Ghanaians. He emphasized that the Ghanaian people have been "fleeced and exploited for too long" and directed the NCA to suspend DSTV's broadcasting license if they fail to effect a price reduction. The minister's directive is part of a broader push by the Ministry to ensure fair pricing and greater accountability in the digital and broadcast space.

The standoff comes amid growing public outrage over DSTV's charges, with many calling for urgent regulatory intervention to ensure affordable access to satellite television services. If DSTV fails to comply, it risks losing its broadcasting license in Ghana, which could have significant implications for satellite TV access in the country. Sourec:

Lead News Online/Leticia Okpoti